Create a solid foundation of colors and fonts that you can use consistently. It's the easiest, most effective way to start connecting with your people, building trust, and getting rid of that "off" feeling.
The colors and fonts you use on your website and social media directly represent your brand. Your brand is what gets people to connect with you and trust you. If your aesthetic is inconsistent, sloppy, or simply "off," people won't feel any pull to buy from you.
It could be the difference between a follow and a scroll past - between a new inquiry and a hard bounce - between a $2k and $10k month! No one likes that "off" feeling!
In-depth process on how to choose three brand fonts that express your feeling, where to find them, and how to use them.
Font suite
Step by step instructions on how to extract colors from your Mood Board, which colors to use for what purpose, and how to maintain your brand feeling through them.
Color Palette
Exact steps for creating a purposeful Mood Board in Pinterest - how to choose your photos and create an intentional feeling.
Mood Board
1. The Power of Your Personal Brand
2. Creating Your Pinterest Mood Board
3. Extracting Your Color Palette
4. Finding the Perfect Font Suite
5. Putting It All Together in a Brand Template
6. Real World Examples
A 28 page step-by-step pdf guide
What's included
When you have a consistent visual presence online, you are immediately seen as someone who is established, trustworthy, and legit.
There are a bunch of things that go into a personal brand (values, voice, mission, audience), but today we are going to focus on the biggest, most immediate indicator of having a legit personal brand: the visuals.
November 9, 2021
I had one option and one option only: I needed to get scrappy. If I wanted to make money online while I traveled the world, it was becoming clear I couldn’t rely on a remote corporate job to do it.
The phrase, “we’ll keep your application on file” became a recurring character in my nightmares.
november 12, 2025
Your personal brand is basically how people remember you when you’re not in the room. It’s the impression you leave, the stories people tell about you, and the way your work makes people feel.
Your business is remembered, recognized, and trusted through the consistency in how you present yourself to the world through your brand.
january 7, 2025
A blog of design tips and travel tales to help you on your journey - this is where I tell the truth about it all.
sent packing
I create your personal brand aesthetic for you. Plus, you get one free design asset (media kit, social media graphics, etc) along with it.
map my aesthetic
Get personalized designs delivered in 3-5 business days, unlimited revisions.
Design subscription